Levandų ūkis
Email marketing, Omnisend
What we delivered
- Automation strategy
- Email copy
- Email design
- Setup in Omnisend
- Welcome series, three emails
- Abandoned cart sequence, two emails
- Customer reactivation email
Objective
Levandų ūkis grows lavender in the Biržai district and makes candles, oils and soap from it, sold through its online store. It needed an email foundation that greets a new subscriber in the farm's own voice and brings back those who left a cart behind.
We built a three-email welcome series with a first-order discount, a two-email abandoned cart sequence and a reactivation email for customers who have not bought in a while, from the copy to the setup in Omnisend.